Branded Towels as Corporate Gifts: A Classier Alternative
By The Velocity Wear Team
Corporate gifts are often forgettable: notebooks, pens, another mug. A thick embroidered towel feels like a genuine gift instead. It's useful, it feels luxurious, and every time someone uses it, your brand is quietly present.
Who gives branded towels
- Estate agents and developers giving new homeowners a housewarming gift.
- Spas, gyms and hotels thanking loyal members or guests.
- Golf clubs and sports businesses gifting clients.
- Wellness brands and yoga studios.
- Companies sending year-end thank-you gifts to clients and staff.
Choosing a size
A bath sheet, 90 × 180 cm at 650 GSM, feels like a proper luxury gift. A hand towel, 45 × 75 cm, suits smaller gifts or sets. A gym towel, 30 × 80 cm, works for sports and fitness clients. A hand towel and bath towel set in a gift box is a classic.
Logo design for gifts
Gifts should feel personal, not promotional. Keep the logo small and elegant: tonal embroidery near the hem, a monogram, or a short message like a year or occasion. The recipient should want it in their bathroom, not in a drawer.
Colours
White and cream look luxurious. Grey, navy and sage are modern and practical. Avoid very bright brand colours for gifts. Let the thread carry a hint of your brand instead.
Presentation
Fold or roll towels with the logo visible, tie with ribbon, and add a card. Our towels can include customised bags and tags, which give gifts a finished look. Pair with a candle or bath product from a local business for a thoughtful set.
Timing for Christmas
Production takes 10 to 15 working days from artwork approval, plus delivery. For Christmas gifting, approve artwork by early November so there's time to pack and send gifts before the post gets busy.
Budgeting
Hand towels start from £6.50 and bath towels from £8 each including branding. The minimum is 50 per design. For a gift programme, one design across all recipients keeps it simple.
Quick checklist before you order
- Bath sheet, bath towel, hand towel, or a set?
- Subtle logo or monogram?
- Gift-friendly colour?
- Bags, tags, ribbon and a card?
- Artwork approved by early November for Christmas?
Client thank-you programmes
Businesses that rely on long client relationships, such as accountants, solicitors, financial advisers and builders, often send an annual gift. A beautifully presented towel set with a handwritten note stands out from hampers and wine, and it's used for years rather than consumed in a week.
New homeowner gifts from agents and developers
Estate agents and developers can gift embroidered towels on completion. New homeowners need towels immediately, and a subtle development or agency mark keeps the gift classy. Deliver on move-in day with a card.
Wellness and hospitality partnerships
Gyms, spas and wellness brands partnering with employers can offer co-branded towels as part of employee wellbeing packages. Keep the partner's logo discreet so the gift feels like a perk rather than an advert.
Shipping gifts to clients
If you're posting gifts, use sturdy packaging that protects the presentation, and allow extra time before Christmas. Hand-delivering to key clients adds a personal touch that's hard to beat.
Storing gift stock
Keep gift towels in their bags, flat, clean and dry, away from direct sunlight. Assemble gift sets close to the time of giving so ribbons and cards look fresh.
Ordering
See wholesale towels or request a sample to see the quality before committing. For more on the embroidery itself, read embroidered towels.
